Canva
TwitchCon is a convention centered around the Twitch community. Attendees can meet streamers, play games, watch esports, hang out with friends, grab new merch, and so much more
I supported as a design director and lead individual contributor, providing majority of the core wayfinding design, graphics, 3D, and activations within the convention space: Twitch Rivals, Loot Cave, and main booth. In addition, our team was tasked with evolving and scaling Twitch's new branding, which was unveiled on their platform but instead at this particular TwitchCon.
Together with the lead art director, we created a system to differentiate between directional and event & branding opportunities. This was necessary to timely track new branding at an event of this scale and ensure a comfortable attendee experience.
A G E N C Y
Freeman
Freeman
R O L E S
Graphic Design, Art Direction, Creative Direction, Presentations, Wayfinding, User Experience, Motion
Graphic Design, Art Direction, Creative Direction, Presentations, Wayfinding, User Experience, Motion
C R E D I T S
Brian Thompson / Creative Director
Lucas Walker / Art Director
Rose Gildor / Graphics Producer
Twitch Team / Brand, Graphics, and Motion
Helios Interactive (Freeman Company) / AV/Digital Design and Motion
Brian Thompson / Creative Director
Lucas Walker / Art Director
Rose Gildor / Graphics Producer
Twitch Team / Brand, Graphics, and Motion
Helios Interactive (Freeman Company) / AV/Digital Design and Motion
- Twitchcon 2019 Year in Review + Designer Photo Experience (via Helios) -
Sample of digital wayfinding and presentation motion graphics
Brochure and Map design
Sample of Activity Maps
(visualization and map data created through ArcGIS)
(visualization and map data created through ArcGIS)
Sample of Digital and physical wayfinding meterboards
