Adobe MAX 2019
Adobe MAX 2020 is a conference for creative professionals, developers, students, and enthusiasts to learn new skills, find inspiration, discover new technologies, and explore what's next for creatives and Adobe products. My team was tasked to design and produce individually-themed exhibits inside the LACC exhibit halls, as well as signage, installations, ceiling art that aligned with Adobe's campaign theme throughout the lobby and pre-function areas.
Adobe used artist Rik Oostenbroek's to establish a striking base for the event's art direction. Our team and Adobe Studio made sure to appropriately balance Rik's and MAX's bold style to establish a cohesive visual identity and experiential ecosystem for 2019 and beyond.
A G E N C Y
Freeman
R O L E
Experiential Branding, Creative Direction, Art Direction, 3D Design, Presentations
C R E D I T S
Eric Ward / Lead Creative Director
Vikki Chan / 3D Environmental Designer
Luke Truitt / 3D Environmental Designer
Adobe Studio / Branding and Identity
Hayley Polivka / Sr. Design Producer
Mike Medrzycki / Director of Client Solutions
Erik Heitmeyer / Business Development

Signage At Event
Event and Signage Branding
Keynote
Assorted Installation Renders
Exhibits, Installs, and Acitvations at Event
Event Highlights: Days 1 - 3
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